CONSUMER ELECTRONICS

OPPORTUNITY

Users frequently face issues with lost or non-functional physical remotes, and many existing TV remote apps are cluttered, slow, or incompatible with newer smart TV models. BrainX identified an opportunity to offer a universal TV control experience that feels native, responsive, and supports real-time device pairing.
The app is designed to bridge the gap between modern smart TVs and intuitive mobile interaction. It simplifies everyday entertainment access while enabling monetization via a premium tier.

CONSUMER ELECTRONICS

APPROACH

BrainX conducted comparative research into top-rated remote control apps and identified gaps in usability, design consistency, and onboarding.
Our team used a design-first development model, sleek UI, minimal learning curve, and performance reliability. We followed, with multi-brand flexibility and ability to scale- up in the future across iPhone/iPad.

CONSUMER ELECTRONICS

FEATURES

TV Control – Universal TV remote app delivers a powerful feature set through an intuitive interface:


  • Brand-Specific Layouts: Support for Samsung, Roku, Android TV, and more.
  • One-Tap Connection: Auto-detect nearby devices and connect securely via PIN.
  • Dynamic Remote Views: Multiple control layouts like directional pad, numeric input, Android-style remotes.
  • Keyboard Input: On-screen keyboard for search and app navigation.
  • TV App Integration: One touch buttons for YouTube, Netflix, Prime Video, etc.
  • Premium Plan: Get rid of commercials, remotes with all features and countless usage.
  • Cross-Device Support: Work seamlessly on iPad screens and sleek smart layout transitions.
  • User Support & Help Center: Pre-established FAQs, contact forms and troubleshooting steps.
  • Subscription Management: Highly Customizable prices, 3 days free trial and tiered pricing.

CONSUMER ELECTRONICS

IMPACT

TV Control simplified TV navigation for more than 18,000 users and enhanced overall smart home convenience by:


  • Offering a universal solution with minimal setup friction.
  • Increasing user engagement through polished design and fast device switching.
  • Enabling monetization through scalable subscription plans and IAP integration.
  • Supporting accessibility and ease of use for users of all ages.
  • Creating a strong foundation for future enhancements across additional TV ecosystems.

CONSUMER ELECTRONICS

FUTURE ROADMAP

Planned updates aim to expand compatibility and deepen user personalization:


  • Add voice control integration for hands-free navigation.
  • Expand TV brand support for emerging markets.
  • Implement TV screen mirroring or media casting features.
  • Introduce family profiles for multi-user experiences.
  • Launch a global language pack for regional support.

Tools & Technologies

  • IOS
  • Swift
  • Figma
  • Firebase

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