BUSNIESS

OPPORTUNITY

The client, operating in the radio and media sales domain, needed a solution to replace inefficient manual prospecting with intelligent, data-driven advertiser targeting. Traditional outreach lacked visibility into real-time digital signals and buying intent.
To enable smarter outreach and scale across regions, the client sought a custom solution with AI-powered lead generation for radio sales workflows.

BUSNIESS

APPROACH

BrainX worked closely with the client to rapidly prototype a backend-first proof of concept (PoC). UI/UX was intentionally excluded to focus on validating core data workflows, scoring logic, and integration feasibility.
The solution was built iteratively with client feedback, applying industry-specific lead scoring methods and campaign strategies aligned to media sales.

BUSNIESS

SOLUTION

BrainX delivered a scalable, AI-powered backend platform enabling automated lead generation and advertiser intelligence for the client’s radio network. Highlights include:

  • Advertiser Discovery & Data Enrichment
    Region-based scraping, advertising signal tracking, and smart deduplication.
  • AI-Powered Lead Scoring
    Scores based on advertising activity, online presence, and digital signals (0–100 scale).
  • Regional Intelligence
    Monthly advertiser trend reports and comparative regional analysis.
  • Personalized Advertiser Profiles
    Signal breakdown, visibility insights, and sales-readiness indicators.
  • Sales Campaign Automation
    Outreach integration with Instantly, auto-response handling, and campaign scheduling.
  • Client Self-Service (Phase-In)
    Business data upload, category tagging, and controlled syncing.
  • Multi-Tenant Platform Architecture
    Separate environments per station with shared infrastructure and role-based access.
  • Role-Based Permissions & Reporting
    Custom dashboards for Admins, Managers, and Sales Agents across regions.

BUSNIESS

IMPACT

The solution empowered the client’s radio sales teams with AI-powered lead generation and media sales automation through:

  • Automated discovery of high-potential advertisers using digital signals.
  • Improved sales targeting with dynamic lead scoring and regional insights.
  • Seamless multi-station rollout with scalable, tenant-isolated architecture.
  • Reduced manual outreach workload using smart campaign automation.
  • Proper client positioning for continued innovation and expansion into new regions.

Tools & Technologies

  • React
  • Ruby on Rails
  • HTML
  • CSS

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  • Leave the required information and your queries in the given contact us form.
  • Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
  • The team will get back to you with an appropriate response in 2 days.

    Say Hello Contact Us






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    E-Commerce

    OPPORTUNITY

    BrainX Technologies had the unique opportunity to collaborate with Fabworks, a team aiming to revolutionize the metalworking industry by introducing a cutting-edge platform. Fabworks sought a solution to enable users to easily order custom laser-cut metal shapes by submitting a 3D file.


    The goal was to streamline the traditionally complex process of metal shape ordering, making it more accessible and efficient for users. Therefore, Fabworks approached BrainX to design and develop a scalable and robust e-commerce platform to align with its mission.

    E-Commerce

    APPROACH

    BrainX’s journey with Fabworks began with a discovery call to understand their requirements. Our team then developed a Minimum Viable Product (MVP) focused on creating a platform that could showcase 3D files using a DXF viewer and provide rough price calculations based on the area covered by the metal shapes.


    Initially, we leveraged Shopify to quickly market the product but later transitioned to NuxtJS for customized features and a more refined user experience. We closely collaborated with the client throughout the development process, ensuring their vision was realized at each step. We analyzed premade admin dashboards with Supabase and built a comprehensive user portal. By dividing the project into multiple phases, we ensured each iteration aligned with client objectives and incorporated user feedback.

    E-Commerce

    SOLUTION

    BrainX’s team used advanced tools and methods to provide the following technical solutions to Fabworks users;


    • 3D file submission and ThreeJS visualization streamlined laser cutting, enabling users to create and view intricate, customized metal designs online.
    • Custom algorithms helped calculate the accurate area of the provided 3D files, facilitating precise price estimations.
    • File bending and adjustment features ensured that the final product met user specifications.
    • Stripe checkout integration secured payment processing and provided a smooth transaction experience for users.
    • Customized DXF viewer library solutions tailored to client needs improved functionality, user experience & productivity.
    • A comprehensive user portal allowed users to generate quotations, and place & track their orders.


    The final platform provided a seamless user experience, from the initial 3D file upload to order placement, all backed by a robust and intuitive backend system for administrators.

    E-Commerce

    IMPACT

    The technical solutions provided by BrainX Technologies resulted in the following significant qualitative impacts:


    • Increased User Engagement: The client experienced enhanced engagement on their social media platforms, indicating a growing interest and satisfaction among users.
    • Streamlined Operations: The platform simplified the process of ordering custom laser-cut metal shapes.
    • Enhanced User Experience: The integration of interactive 3D visualization and accurate price calculations created a user-friendly experience that met the needs of the target audience.
    • Enhanced Precision and Customization: 3D files allowed users to visualize their custom designs and enabled the Fabworks team to deliver precise & satisfying outcomes.

    Tools & Technologies

    • ReactJS
    • MongoDB
    • NodeJS
    • ExpressJS
    • HTML
    • CSS
    • Git

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    We will get back to you soon!

    • Leave the required information and your queries in the given contact us form.
    • Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
    • The team will get back to you with an appropriate response in 2 days.

      Say Hello Contact Us






      BUSINESS

      OPPORTUNITY

      WorkOf, a successful eCommerce store specializing in furniture, lighting, and accessories, wanted to enhance its offerings by creating a project management platform. To achieve this, WorkOf partnered with BrainX to develop the enterprise platform now known as Notch.


      The goal was to facilitate designers, procurement teams, suppliers, and clients to streamline product specifications, purchase, installation, budget management, and timely delivery. Notch helps customers connect with skilled designers for tailored furniture solutions, providing greater ease and efficiency.

      BUSINESS

      APPROACH

      BrainX adopted a collaborative approach, starting with extensive discussions with WorkOf to define the platform’s scope. Guided by elegant design prototypes, the development was divided into phases for systematic progress and continuous feedback.

      Regular testing and stakeholder input ensured alignment with WorkOf’s vision, resulting in an intuitive and efficient project management solution.

      BUSINESS

      SOLUTION

      Before Notch, processes like building and designing were handled separately on different platforms, complicating collaboration and delaying project delivery. BrainX created Notch to replace Excel sheets, halving delivery times and improving project management with these features:


      • A centralized platform unified various procurement projects into one platform, simplifying collaboration among users.
      • End-to-end management enabled users to manage everything from product specifications to installation and maintenance within a single tool.
      • The user-friendly interface allowed designers to create floor plans easily by dragging and dropping products such as furniture, lighting, and accessories.
      • Real-time collaboration facilitated connections between designers, suppliers, and vendors for up-to-date product pricing and procurement.
      • Adding clients to the lists enabled them to quickly review, approve, or reject designs, enhancing communication and reducing delays.

      BUSINESS

      IMPACT

      The impacts of using Notch were huge, as it helped its users with the following:


      • The design and project delivery team saved 40 hours on the overall project.
      • Automating multi-vendor purchasing simplified procurement and reduced manual errors.
      • Ensured consistency across all projects by standardizing processes and templates.
      • Provided reusable templates to streamline project setup and execution.
      • The centralized platform eliminated miscommunication among stakeholders.

      Tools & Technologies

      • ROR
      • HTML
      • CSS
      • JavaScript
      • Postgres
      • Redis
      • Git

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      We will get back to you soon!

      • Leave the required information and your queries in the given contact us form.
      • Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
      • The team will get back to you with an appropriate response in 2 days.

        Say Hello Contact Us