OPPORTUNITY
Momentary Ink was looking to streamline their online buyers’ experience for the Spring/Summer season as they were facing quite a lot of challenges from both the Front-end and Backend sides of their system.
From the frontend side, they were facing the following issues:
The website pages were taking more than the normal time to load, which was impacting the overall site’s performance.
There were notable glitches and bugs on the web pages that were not only spoiling the user experience but were also making the site look cheaper. The site was not properly optimized for mobile devices. They wanted to get some of their web pages revamped in terms of design and functionality, so the overall customer experience could be enhanced.
Whereas, from the backend side, they had the following issues: Whenever a new order was created, it was redirected to the designers, who would convert them into high-resolution vector images. The records for all these orders were uploaded into cloud storage, which eventually maxed out. Momentary Ink used two servers to support its backend operations. Unfortunately, one of these two servers went down. So, they needed a new server that could imitate the functionality of the lost one.
APPROACH
Momentary Ink approached BrainX to solve this problem for them. Our teams sat down together to study the case and brainstorm ideas to provide the best solution for their e-commerce store. The idea was to refine the website experience, from both frontend and backend aspects, so that a better user experience could be created for their customers in the future.
SOLUTION
Our team worked hard to finally solve all the errors that Momentary Ink was facing in its online operations. For Frontend issues, our team:
Optimized the speed of all the web pages of the site, which improved their search engine ranking. Eliminated major glitches that were jeopardizing the frontend user experience.Made all the web pages highly optimized for mobile devices.
Moreover, our team used the A/B testing method while re-designing the pages. In this method, two different variants of each page were created and were presented to different customers – whichever page performed better (in terms of sales) was then finalized for the site.
For Backend issues, our team Erased all the unnecessary data related to older customer orders, thus freeing up a lot of space in the cloud for newer data. Created a new server by mimicking the operations of the existing server and successfully integrated it with the system.
IMPACT
- Pleasant design
- Easy navigation between pages
- Convenient check-out options
- Better customer support
Tools & Technologies
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Shopify
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HTML
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CSS
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Javascript
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Liquid
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NodeJS
We will get back to you soon!
- Leave the required information and your queries in the given contact us form.
- Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
- The team will get back to you with an appropriate response in 2 days.
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OPPORTUNITY
APPROACH
SOLUTION
BrainX Technologies is working on delivering a fully functional NFT marketplace for BallrNFT. The initial phase is focused on designing and launching the website, comprising eight static web pages: Home, Collections, Marketplace, Profile, Wallet, Create, Login/Signup, and More. Adobe XD is being utilized for frontend UI designs, allowing for a visually appealing and user-friendly interface.
The next step will involve integrating popular cryptocurrency wallets, namely MetaMask and Coinbase, to facilitate seamless transactions within the marketplace. The wallet integration requires expertise in Node.js for the backend and React.js for the frontend, enabling secure and reliable wallet connectivity.
By seamlessly integrating MetaMask and Coinbase wallets, the marketplace will allow buyers and sellers to securely transact with their preferred cryptocurrency wallets. The inclusion of both 2D and 3D NFTs broadens the range of digital art available, providing a unique selling point for BallrNFT.
IMPACT
- Buyer/seller chat: Facilitate direct communication and negotiation between participants, fostering a sense of community and smoother transactions.
- Add friends: Allow users to connect with like-minded individuals, expanding their networks and sharing their unreleased collections without putting it in the open market.
- Hide NFTs: Grant users control over their collections, allowing them to curate and personalize their marketplace experience.
- Create Custom NFT Groups: Users can create and name groups of the NFTs to display it on their NFT wallet & Favorites Screen.
- VR Space (Virtual Showroom): Create an immersive environment for users to visualize and appreciate 3D NFTs, revolutionizing the digital art experience.
Tools & Technologies
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Adobe XD
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Miro
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ReactJS
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NodeJS
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Solidity
We will get back to you soon!
- Leave the required information and your queries in the given contact us form.
- Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
- The team will get back to you with an appropriate response in 2 days.
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OPPORTUNITY
Kelp, an up and coming fintech startup, recognized the growing need for a user-friendly investment app that empowers individuals to manage their portfolios autonomously while offering self-custody for enhanced financial freedom.
Team Kelp sought the expertise of BrainX Technologies to leverage blockchain technology and develop a cutting-edge solution that could revolutionize the investment landscape.
APPROACH
BrainX Technologies embarked on a comprehensive collaboration with Kelp to design and implement an innovative investment app that would harness the potential of blockchain and smart contracts.
The team at BrainX meticulously analyzed Kelp's requirements, taking into account their unique approach to investing. Kelp’s key focus areas included algorithmic signaling, disciplined strategies, circuit breakers, machine learning integration, and continuous backtesting.
SOLUTION
To bring Kelp's vision to life, BrainX Technologies employed a range of technologies and frameworks. The development process revolved around creating a robust and secure ecosystem that facilitated seamless investment management.
The following components were instrumental in the successful execution of the project:
1- Smart Contract Development
BrainX leveraged their expertise in solidity to create the foundational building blocks of Kelp's investment platform. Smart contracts were implemented to ensure transparent and tamper-proof execution of investment transactions.
2- Tokenization
BrainX facilitated the tokenization process, enabling Kelp to issue their own cryptocurrency tokens. This allowed users to invest in the app's ecosystem, contributing to its growth and sustainability while providing added value to token holders.
3- Developing Crowdsale Contract
To support Kelp's funding needs and enable a streamlined investment mechanism, BrainX developed a crowdsale contract. This contract empowered Kelp to privately conduct token sales to interested investors, providing them with an opportunity to participate in the platform's growth from the early stages.
To achieve the vision of a robust and user-friendly investment app for Kelp, BrainX Technologies employed Solidity, for developing smart contracts on the Binance Smart Chain (BSC), NodeJS and ReactJS.
IMPACT
The collaboration between BrainX Technologies and Kelp resulted in the successful development and deployment of a blockchain-powered investment app that revolutionized the way individuals manage their portfolios. The impact of the provided solution can be summarized as follows:
- Empowered Autonomy
Kelp's investment app empowered everyday users to autonomously manage their investment portfolios. - Enhanced Financial Opportunities
Through the app's integration with hedge fund algorithms and pre-built strategies, users gained access to a wide range of investment opportunities. - Decentralized Self-Custody
Kelp's commitment to decentralization aligned perfectly with BrainX's expertise in blockchain technology. The app's self-custody feature ensured that users had full control over their assets, promoting true financial freedom and eliminating the need for intermediaries.
Building upon the success of the initial collaboration, BrainX Technologies and Kelp have outlined the following future plans: - Vesting Contract
BrainX will be developing a vesting contract that facilitates the fair distribution of tokens among organizations, developers, and other stakeholders. Such a contract will promote a balanced token distribution strategy, ensuring long-term sustainability for Kelp's ecosystem. - Single Asset Liquidity Pool
To further enhance the app's functionality and liquidity, BrainX will work on the development of a single asset liquidity pool. It will enable users to easily trade and exchange their assets within the Kelp ecosystem, fostering a dynamic and vibrant investment community. - Bridging BSC to Ethereum
With BrainX Technologies help, Kelp intends to bridge Binance Smart Chain to the Ethereum network in the future. It will provide users with an additional option when it comes to managing their assets and investments.
Tools & Technologies
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Figma
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Miro
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ReactJS
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NodeJS
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Solidity
We will get back to you soon!
- Leave the required information and your queries in the given contact us form.
- Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
- The team will get back to you with an appropriate response in 2 days.
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OPPORTUNITY
APPROACH
BrainX Technologies conducted a thorough analysis of IAmClovis's existing e-commerce setup, identified pain points, and assessed their specific requirements. The development team collaborated closely with Team Clovis to understand their business goals and vision for the redesigned platform. Once the changes were proposed by our team and accepted by the client, we moved forward with the process of providing a comprehensive ecommerce solution.
SOLUTION
1. Sales Funnel Creation: BrainX Technologies formulated a strategic sales funnel to optimize the customer journey, from initial awareness to final purchase. The new funnel aimed to streamline the purchasing process and improve customer retention.
2. Theme Redesign (UI/UX): The existing flawed UI/UX was a major concern for IAmClovis. BrainX Technologies applied their expertise in design and e-commerce to revamp the platform's look and feel. The focus was on enhancing user navigation, visual appeal, and overall shopping experience.
3. Subscription App Migration: The client was using Recharge for managing subscriptions, but BrainX Technologies recommended migrating to Seal subscriptions for better integration with the redesigned platform. This ensured a seamless transition for existing subscribers and simplified subscription management.
4. Theme Customization: BrainX Technologies tailored the chosen Shopify theme to align with IAmClovis's brand identity, ensuring consistency across all pages and user touchpoints.
5. Custom App Development: To enhance user engagement, BrainX Technologies developed a custom Quiz Module using Shopify. This feature allowed the client to create, modify, and manage quiz questions easily. Customers could now answer personalized questions and receive valuable insights such as BMI results, daily calorie recommendations, water intake guidelines, and more.
IMPACT
- Increased Conversion Rates: The optimized sales funnel and improved UI/UX design led to a significant increase in conversion rates, translating into higher revenue for IAmClovis.
- Enhanced Customer Satisfaction: The revamped platform received positive feedback from customers, leading to improved satisfaction levels and increased brand loyalty.
- Streamlined Subscription Management: The seamless migration to Seal subscriptions resulted in efficient subscription management, reducing administrative overhead and ensuring smooth operations.
- Improved User Engagement: The interactive Quiz Module attracted more customer participation, providing valuable insights and recommendations, thereby encouraging repeat visits and purchases.
Tools & Technologies
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Shopify
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HTML
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CSS
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Javascript
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Liquid
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NodeJS
We will get back to you soon!
- Leave the required information and your queries in the given contact us form.
- Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
- The team will get back to you with an appropriate response in 2 days.
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OPPORTUNITY
APPROACH
SOLUTION
The solution implemented by BrainX Technologies aimed at creating a cohesive and efficient e-commerce platform for UpgradedFormulas. Our team worked diligently to bring the following aspects to life:
1- Shopify OS 2.0 Integration: Ensured the client was utilizing the latest e-commerce technologies to stay competitive.
2- Tailored Theme Customization: We customized the theme to resonate with the client's brand identity while optimizing user experience.
3- Site Speed Optimization: By reducing page load times and optimizing website performance, we enhanced the overall user experience.
4- Hubspot Integration: Seamlessly connected Hubspot with their Shopify store, facilitating improved customer engagement and data management.
5- Telephone Sales Leads Integration: Implemented a system that captured telephone sales leads directly within the Shopify platform through Hubspot integration.
6- Shopping Cart Customization: Enhanced the cart experience, making it more intuitive and conducive to conversions.
7- Quiz Module: Designed and integrated a custom quiz module that engages customers with questions and recommends products via email.
IMPACT
The results achieved by Upgraded Formulas following the implementation of BrainX Technologies' solutions for a year are as follows:
1- Total Sales: Increased by an impressive 36%
2-Conversion Rate: Markedly increased by 10%
3- Returning Customer Rate: Saw a significant uptick of 16%
These results showcase the tangible benefits of BrainX Technologies' expertise in e-commerce development and optimization. We are committed to continuing our support for Upgraded Formulas and ensuring their sustained growth in the competitive e-commerce landscape.
Tools & Technologies
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Shopify
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HTML
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CSS
-
Javascript
-
Liquid
-
NodeJS
We will get back to you soon!
- Leave the required information and your queries in the given contact us form.
- Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
- The team will get back to you with an appropriate response in 2 days.
You might also like
OPPORTUNITY
APPROACH
BrainX Technologies adopted a systematic approach to address the challenges faced by Just Thrive.
The primary areas of focus were user interface and experience, custom app development, sales funnel optimization, site speed enhancement, theme customization, and implementing custom discounting logic with Shopify Plus.
SOLUTION
Over the past 2 to 3 years, Team BrainX has offered the following solutions for the online store.
1- Theme Redesign (UI/UX):
We revamped the store's visual appeal and user experience by redesigning the Shopify theme. The new design offered a clean, intuitive, and visually appealing layout, making it easier for customers to navigate the website.
2- Custom App Development:
To meet the unique requirements of Just Thrive's business, a custom app was developed. The app provided personalized features and functionalities to enhance customer engagement and simplify the purchase process.
3- Sales Funnel and A/B Testing:
Team BrainX devised a comprehensive sales funnel to guide customers through the purchasing journey efficiently. A/B testing was carried out to identify the most effective strategies to maximize conversions.
4- Site Speed Optimization:
Slow loading times can lead to user frustration and cart abandonment. Our team optimized the website's speed, ensuring a seamless and enjoyable shopping experience for visitors.
5- Theme Customization:
Apart from a complete redesign, specific customizations were made to the theme to align it with Just Thrive's brand identity and values, fostering brand loyalty.
6- Custom Discounting Logic (Shopify Plus):
With the implementation of custom discounting logic on the Shopify Plus platform, Just Thrive could offer targeted promotions and incentives to customers, boosting sales and retention.
IMPACT
- 56% Increase in Session Conversions: The enhanced user experience and optimized sales funnel significantly increased the number of visitors completing purchases.
- 16% Increase in Orders: The streamlined shopping process and appealing design encouraged more customers to place orders.
- 14% Increase in Total Sales: The combined effect of improved conversions and increased orders led to a notable rise in overall sales.
- 4% Increase in Returning Customers: The personalized experience and enticing discounts encouraged more repeat business, building a loyal customer base.
- Average Order Value (AOV) was maintained at a steady level, indicating that the increase in sales was not at the expense of sacrificing order value.
Tools & Technologies
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Shopify
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HTML
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CSS
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Javascript
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Liquid
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NodeJS
-
MongoDB
We will get back to you soon!
- Leave the required information and your queries in the given contact us form.
- Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
- The team will get back to you with an appropriate response in 2 days.
You might also like
OPPORTUNITY
APPROACH
SOLUTION
IMPACT
After launching the redesigned website, Wellnesse experienced a significant improvement in its average order value and conversion rate.
Within a few months after deployment:
- Total sales soared up 37%, with the average order value increasing by 17% and returning customer rate by 12%, leading to an improved conversion rate.
- The better UX/UI design further increased customer engagement and repeated purchases.
- The new design received positive feedback from the Wellnesse team and their customers.
The user experience was simplified and made more intuitive, making it easier for customers to find and purchase the products they wanted in a flash. For the time being, we are providing continuous content management and support to the Wellnesse Shopify store.
Tools & Technologies
-
Shopify
-
HTML
-
CSS
-
Javascript
-
Liquid
-
NodeJS
-
MongoDB
We will get back to you soon!
- Leave the required information and your queries in the given contact us form.
- Our team will contact you to get details on the questions asked, meanwhile, we might ask you to sign an NDA to protect our collective privacy.
- The team will get back to you with an appropriate response in 2 days.